Old Chicago World Beer Tour Application
in Highlights, Interactive
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This was an application proposal for Old Chicago’s World Beer Tour App. I wanted to show key functions the app would have as well as what the product would look like, planning out layout elements like button locations, brand presence, and information chunking.
The challenge was to develop a proposal for an app that should exist but did not, and at the time my favorite bar and pizzeria, Old Chicago, had the World Beer Tour but no real way for the consumer to track their progress.
It never got produced due to legal encumbrance, as well as a brand update that Old Chicago underwent and then the production of their own app a month or two after the end of this project.
A student project, December 9, 2012.
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